Inspired by cherished memories and exceptional craftsmanship, Kendall Jenner makes her mark on the spirits world with a tribute to Mexican tradition.
Driven by a lifelong appreciation and love for tequila, Kendall Jenner founded 818 Tequila in honour of both exceptional craftsmanship and the place she calls home. Following a three-year creation process, the American supermodel launched the tequila, named after the 818 area code of the San Fernando Valley in Los Angeles. It acts as a reflection of her personal connection to the spirit and memories of her mother, Kris Jenner, returning from Mexico with bottles reserved only for the finest occasions.
Today, that same philosophy of discovery, celebration, and authenticity defines every expression of 818 Tequila, marrying rich Mexican tradition with a global appeal. Produced in partnership with local, family-owned farms in Jalisco, Mexico, the brand works closely with growers to cultivate some of the country’s finest Blue Weber agave. Harvested at peak maturity of about six to seven years, the agaves develop distinctive botanical, mineral, and honeyed characteristics before undergoing a meticulous production process.
Slow-cooked for more than 30 hours in traditional masonry ovens, the agaves are transformed into a richly layered spirit before being distilled and, where appropriate, matured in carefully selected American and French oak barrels. This dedication to quality has earned 818 Tequila more than 25 international awards, including the highly coveted title of Best Reposado Tequila at the 2020 edition of the World Tequila Awards.
Building on this commitment to craftsmanship, the label is offered in four distinct expressions. Blanco delivers bright aromas of lemongrass, chamomile, and light minerality, complemented by sweet agave, vanilla, and vibrant notes of citrus. Reposado introduces greater richness through honey, caramel, and roasted agave, while Añejo offers deeper layers of toasted nuts, chocolate, orange peel, and herbal sweetness developed through extended ageing.
Elevating the collection further, the ultra-premium Eight Reserve masterfully blends Añejo tequilas aged between one and eight years in French and American oak barrels. The result is an exceptionally smooth and complex expression with notes of vanilla, cinnamon, honey, black cherry, and toasted nuts.
Beyond its award-winning spirits, 818 Tequila places sustainability at the heart of its identity. From responsibly sourcing agaves to producing bottles using renewable energy, every stage of production is guided by transparency and environmental stewardship. Through its partnership with the non-profit S.A.C.R.E.D., leftover agave fibres and wastewater are transformed into durable adobe bricks used to construct community projects across Jalisco, including libraries, educational facilities, tasting rooms, and shared public spaces that create lasting economic opportunities for local residents. Meanwhile, all labels, corks, and packaging are certified by the Forest Stewardship Council, ensuring materials originate from responsibly managed forests.
Further reinforcing this commitment,
818 Tequila achieved B Corp™ Certification in April 2023, a milestone reserved for brands operating at the highest standard of sustainability. It means that the label has met B Lab’s rigorous standards for social and environmental performance, accountability, and transparency. As a proud member of
1% for the Planet, the brand also donates one percent of revenue from every bottle sold to environmental non-profit organisations working to protect ecosystems for future generations.
More than simply crafting premium spirits, 818 Tequila embodies a vision where exceptional quality, meaningful sustainability, and positive community impact exist hand in hand, proving that great tequila should celebrate not only tradition, but also the people and planet that make it possible.
TASTING NOTES
818 Tequila Blanco
ABV: 50%
COLOUR: Brilliant platinum
AROMA: Lemongrass, mild floral elements, chamomile, and light minerality
PALATE: Sweet agave and vanilla, underscored by hints of tropical and citrus fruit
FINISH: Smooth light body with bright and crispy notes of key lime pie, and coconut
818 Tequila Añejo
ABV: 50%
COLOUR: Light amber, shiny golden reflections, and bronze hues
AROMA: Caramel, toasted nuts, orange peel, chocolate, and toffee
PALATE: Sweet agave with vanilla, toffee, and crisp herbal flavours
FINISH: Very long, silky, rich, and full-bodied with a soft mouthfeel
818 Tequila Reposado
ABV: 50%
COLOUR: Straw colour with golden tints
AROMA: Vanilla, meringue, honey, and fruity accents
PALATE: Slow-cooked agave with notes of honey, toasted almonds, pecans, and dried fruit
FINISH: Medium body with a smooth caramel and vanilla finish
818 Tequila Eight Reserve
ABV: 40%
COLOUR: Light amber with copper hues
AROMA: Vanilla, clove and cinnamon, toasted nuts, honey, orange peel, and black cherry
PALATE: Cooked agave, vanilla, cinnamon, dried berries, and praline
FINISH: Prolonged and silky smooth from its full body, with an elegant aftertaste of fruit and spiced accents
Exquisite Taste Volume 52
818 Tequila
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IG: @drink818
